The prominent football league of Germany, Bundesliga’s commercial branch (Bundesliga International) has partnered up with Sorare, an NFT platform that is football-focused and supports Antonie Griezmann (a French footballer and investor) as well as Gerard Pique (a star of FC Barcelona). This has resulted from a learning process spanning over 18 months in which the commercial body has acquired awareness about NFTs.
Bundesliga Internation partners up to launch NFT
Sorare gathered nearly $680 million in a funding round of Series B conducted by Softbank to launch the NFT of the fantasy football game, placing the value of the company at $4 billion. Players can purchase as well as sell the cards for digital trading through utilizing ETH, which is for transactions over the blockchain of Ethereum.
The respective digital cards are formed as NFTs. These NFTs are based on the famous ERC 721. The digital cards will be sold by Bundesliga through “Bundesliga” as well as “2. Bundesliga” in a licensing contract with Sorare which expands over two years. In the viewpoint of Robert Klein, the CEO of the league, the league would expectedly investigate the NFTs’ commercial utilization and provide tenders during 2022, after the two-year contracts.
He considers that the position of NFTs should be given due weightage regarding the sector of sports. The Bundesliga started selling its cards during 2021’s October. The upcoming year will additionally witness Sorare’s issuance of NFT videos provided by two leagues from Germany, which will further be collectible as well as utilized to play the game.
The extremely expensive card that Sorare has ever traded was of Christiano Ronaldo (the star from Manchester United) collecting $400000. The cards for digital trading have a problem of scarcity. The Premier League (considered as the wealthiest league across the world) has strategies to launch the NFT collection thereof during the 2022/23 season.
Sorare is not single in the field of sports-related NFTs
Topps (a sports collectible firm) will additionally issue the cards of digital NFTs of the well-known players as well as plays, with their audio commentary, during the present season. Series of NFTs will be released on the matchdays having a minimum of one video card included in each four of the NFT cards. LaLiga is considered to be another noticeable league with which Sorare has collaborated for the provision of NFTs.